B2B Marketing Excellence & AI Podcast

Why is it important to use quality compliant marketing lists?

Episode Notes

This podcast will explain why you need to stop and truly understand where your marketing list or data is coming from. Why it is imperative you use only quality data that is targeted, updated, and compliant.

You have to be careful not to use marketing lists that will tarnish your reputation, get you blacklisted, or assessed large penalties.

My good friend Pauline Murphy from 1 Stop Data is an expert in her field. Today, we spoke about: 

1) What type of data does 1 Stop Data have?

2) Why is it so important that companies use only quality data?

3) How can Brands stand out from the crowd & demonstrate value?

4) What type of campaigns have you seen get the best engagement?

5) What do you see as the biggest marketing trend in 2021 and how do you see us proceeding into 2022?

For more information about how to find quality marketing data to reach your ideal client, contact me at 860-210-8088 or dpeterson@worldinnovators.com.

Visit our website at http://www.worldinnovators.com