B2B Marketing Excellence: A World Innovators Podcast
Actionable Marketing Techniques to Implement Today
Today I was very lucky to talk with Cindy Cardinal, owner of CC Communications and an international marketing pioneer. Cindy and I met back in the 90's when there were only a handful of companies doing International B2B Marketing.
Listen to this Episode to Learn about:
- How International Marketing Has Changed
- Why Companies Need to Give Their House File Some Love
- How Come Data Can Not Be Kept in Separate Silos
- What Marketing Techniques Are Working for Audience Development